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Making Plans: NKBA Surveys Homeowners to Find out Their K and B Remodeling Plans

Thursday, April 28th, 2011

The National Kitchen & Bath Association (NKBA) and market researcher NPD Group surveyed more than 5,500 homeowners about their kitchen and bath remodeling plans.

To qualify for participation in the study, respondents must have either completed a kitchen and/or bath remodeling project in the past 12 months and/or planned to complete a kitchen and/or bathroom remodeling project in the next 12 months. The organizations have conducted a study of 4,000 to 10,000 consumers across the U.S. each year since 2006.

In the next 12 months:

  • 34% in the 55+ age bracket plan to remodel a kitchen; 33% plan to do a bath remodel
  • 50% of respondents aged 35-54 plan to remodel a kitchen; 49% plan to remodel a bathroom
  • 16% in the 18-34 age group plan to remodel their kitchen; 18% plan to remodel a bath
  • 60% of respondents with no children in the household plan to remodel a kitchen; 59% to remodel a bath
  • 30% of respondents with children under age 13 in the household plan to remodel a kitchen; 31% plan to remodel a bath.

Respondents’ plans for bath remodeling spending:

  • 46% plan to spend less than $2,500
  • 19% plan to spend $2,500 to $4,999
  • 16% plan to spend $5,000 to $9,999
  • 12% plan to spend $10,000+
  • 7% don’t know

—Nina Patel, senior editor, REMODELING.

This is a longer version of an article that appeared in the April 2011 issue of REMODELING.

KCMA Strengthens Green Program for Cabinetmakers

Monday, December 13th, 2010

The Kitchen Cabinet Manufacturers Association (KCMA) has strengthened and clarified requirements for companies that currently have or are looking to become certified in the association’s Environmental Stewardship Program (ESP), the association announced today.

The new measures, decided at KCMA’s November meeting, mandate the use of California Air Resources Board (CARB) Airborne Toxic Control Measures (ATCM) compliant low-formaldehyde emitting materials. The rules also offer extra rewards to companies that use sustainable forestry certified solid wood and plywood as well as companies that offer a chain-of-custody sustainable forestry certification on at least one line of products.

These new measures become effective Jan. 1. Currently there are over 140 companies that are ESP-certified, KCMA said.

Companies become certified through the ESP after earning points in each of five categories: air quality, product resource management, process resource management, environmental stewardship, and community relations. ESP also upped the number of points awarded to manufacturers who use hardwood and softwood plywood.

“The KCMA Board of Directors reviews the ESP specifications annually and acts on the recommendations of its ESP Committee.,” KCMA executive vice president Dick Titus said. “Third-party verification continues to be a critical part of the program. By re-evaluating these specifications each year, we ensure that ESP maintains its credibility by keeping up with the latest technology, changes in industry standards and new federal/state regulations.”

KCMA Environmental Stewardship Program encourages companies to use low-formaldehyde emitting materials, practice environmentally safe manufacturing processes, and sourcing of raw materials in an environmentally sensitive manner.

Reston, Va.-based KCMA is a trade association for manufacturers of kitchen cabinets, bath vanities, decorative laminate products and suppliers to the industry. The organization launched the ESP program in 2006. It is audited each year by an independent third-party environmental auditing organization.

This article originally appeared on ProSales Online.

Fortune To Spin Off Home, Security Units

Wednesday, December 8th, 2010

Fortune Brands announced today it will spin off its home and security division–a group that includes Moen faucets, MasterBrand Cabinets, Therma-Tru doors, Simonton windows, and Master Lock–into an independent, publicly traded company with annual sales topping $3 billion.

The tax-free spinoff of Fortune Brands Home & Security LLC to existing shareholders is part of a larger strategy in which Fortune will also sell or spin off its golf business, leaving Fortune Brands to focus on its distilled spirits business, Deerfield, Ill.-based Fortune said in a news release. Details on when and how the spinoff will take place are now under development and will be revealed within the next several months, the company said.

“We are taking the next logical step in the evolution of Fortune Brands, which we believe will maximize long-term value for our shareholders and create exciting opportunities within our businesses,” Bruce Carbonari, chairman and chief executive officer, said in the news release. “Today’s announcement is the result of an ongoing strategic review process conducted by the board and management over the past four years that included regular evaluation of separating the businesses at the right time to serve the best interests of our shareholders.

“While the breadth and balance of our portfolio have served shareholders very well, we see the potential for even greater value by separating our businesses into focused companies at a time when they have emerged from the economic downturn in such strong positions,” Carbonari continued. “We believe now is the right time to move ahead with this tax-efficient approach, and we’re confident the course we’ve outlined today generates greater potential long-term value than all other alternatives.”

The home and security groups has annual sales topping $3 billion. In the company’s most recent financial report, issued Oct. 28, Fortune Brands announced that the operating income in the third quarter for its home and security division rose 4% above the year-earlier level to reach $73.6 million on a 1.4% rise in sales to $813.7 million. Company-wide, net income fell 17.3% to $102.6 million, primarily because of an 18.8% operating profit decline in its spirits division. Net sales company-wide inched up 0.2% rise to $1.72 billion.

“Home & Security has enhanced its position by playing offense during the downturn and front end of the recovery,” Fortune Brands said in its news release. “The company has created lean and flexible supply chains by both reducing costs and accelerating productivity initiatives. Significant new business wins, excellent customer service and successful new-product innovations have contributed to meaningful market share gains. With this momentum, combined with the company’s supply-chain flexibility and efficient cost structures, Home & Security will have substantial leverage and upside growth and returns potential as the U.S. housing market recovers.”

This article was originally posted on ProSales online.

Plumbing Sales Help Drive Masco 2Q Earnings

Tuesday, July 27th, 2010

Masco Corp., the diversified building materials maker whose top brands include KraftMaid and Merillat cabinets, Delta and Hansgrohe faucets, Behr paint, and Milgard windows, reported late today its operating profit climbed to $119 million in the second quarter from $116 million in the year-earlier period. Excluding rationalization and one-time charges, operating profit hit $170 million, up 16.4%. Sales rose 2% to $2.05 billion.

According to the company’s financial statement, sales of plumbing products accounted for most of the sales growth, rising 8% to $682 million, while its operating profit rose 16.2% from the April-June 2009 period to reach $86 million. In contrast, cabinet sales shrank 5% from 2009′s second quarter to $400 million while its operating loss more than tripled to $37 million from $12 million.

Decorative architectural products, Masco’s second-biggest product group, held steady on sales at $505 million but profit slipped to $109 million from $116 million. Sales of installation and other services slipped 1% to $309 million while the operating loss shrank by one-third to $23 million from $34 million. Other specialty products recorded a 4% gain in sales to $152 million and rose half again in operating profit to $11 million from a year-earlier $7 million.

The segment results reflect sales and profit from operations around the world. Taylor, Mich.-based Masco said both North American and International (principally Europe) sales grew 2% in the second quarter from the year before, but it didn’t break down segment sales or profit by region.

“After a relatively slow start to the year, we were encouraged that March and April 2010 sales were up high single digits compared to 2009,” CEO Tim Wadhams said in a statement. “Since then, economic activity related to our markets, particularly consumer spending and new home building has slowed and our business has slowed.

“Although we continue to be concerned about foreclosure activity and access to financing, we believe that housing starts will improve in 2010 from 554,000 units in 2009, but currently believe that the increase will be in a range of 575,000 to 625,000 units,” Wadhams continued. “This is a reduction of our previous expectation that 2010 housing starts would increase to a range of 600,000 to 700,000 units. In addition, we anticipate that expenditures on repair and remodel activity will be challenged in the second half of 2010 and expect that big-ticket items will continue to be deferred, in the short-term, until general economic conditions, unemployment, consumer confidence, credit availability and home prices improve.”

This article originally posted on ProSales Online.

First Greenguard-Certified Residential Wood Cabinetry Now Available

Friday, June 11th, 2010

Executive Cabinetry recently earned Greenguard Indoor Air Quality Certification and Greenguard Children & Schools Certification, the first residential wood cabinet manufacturer to do so. The certifications, which verify that the products meet stringent requirements for low chemical emissions, apply to the company’s wood stains, most paints, glazes, the  EcoFriendly cabinet line (except bamboo), Bellini Thermofoil, Bellini Vogue Veneers, and the Impact Wood line.

Greenguard says it believes other cabinet companies will follow suit.

Executive’s Eco-Friendly cabinets are made with 3/4-inch PureBond formaldehyde-free plywood from Columbia Forest Products. The company is ESP-certified. –Katy Tomasulo

Five Cabinet Makers Are Tops With Consumers

Thursday, June 10th, 2010

Which cabinet brands are homeowners most satisfied with? Armstrong, Thomasville, KraftMaid, IKEA, and Merillat were the top five listed in a recent consumer satisfaction study by J.D. Power and Associates, with all five companies receiving nearly the same total scores.

J.D. Power and Associates, a California company that performs global market research, forecasting, and customer satisfaction studies, polled in March and April 1,119 homeowners who bought kitchen cabinets during the past year. The respondents rated cabinet lines on the following criteria: design features, including colors, finishes, and sizes; operational performance, including how well the drawers move and joint durability; ordering; delivery; price; and warranty.

Armstrong ranked tops in operational performance and warranty, while Thomasville had the strongest score in design features, IKEA was best in the price category, and Merillat was praised for its ordering and delivery procedures. Each of the top five manufacturers had between 100 and 400 consumer reviews.

While cost is still a major factor, the study found that sturdy joints, easy drawer slides, and a broad selection of colors, shapes, and sizes played a larger role in customer choice than it did two years ago.

For more information on this study, go to:  http://businesscenter.jdpower.com/Home.aspx

Masco’s 1Q Loss Lightens; Sales Up 3%

Tuesday, April 27th, 2010

Masco Corp., the corporate parent of such brands as KraftMaid and Merillat cabinets, Delta and Hansgrohe faucets, and Milgard windows, reported late Monday its loss from continuing operations shrank to $7 million in the first quarter from $85 million the year before on a 3% rise in sales to $1.9 billion.

The Taylor, Mich.-based company’s cabinets and related products business segment posted a $15 million operating loss in the first quarter, improving from a $28 million loss in January through March 2009. Sales rose 2% to $403 million. In a related development, Masco said it has decided to stop making ready-to-assemble and other “non-core in-stock assembled product lines” because they don’t jibe with Masco Cabinetry’s brand-based approach.

The plumbing segment’s operation profit more than doubled to $84 million from $35 million as net sales climbed 14% to $663 million. Other specialty products–a segment that includes Arrow Fasteners and Milgard Manufacturing–posted a $5 million operating loss vs. a $7 million loss in the year-earlier quarter, as sales climbed 8% to $124 million. Decorative architectural products–including Behr paints–posted $87 million in operating profit, up from a year-earlier $75 million, even though sales increased just 1% to $389 million. In contrast, the installation segment’s loss deepened to $42 million from $36 million, as sales declined 14% to $273 million.

Net sales company-wide were flat in North America, totaling $1.43 billion, and up by 10% in the rest of the world to $422 million. Operating profit in North America more than tripled to $64 million from $19 million, while it doubled internationally to $44 million from $20 million.

“We expect that business conditions in 2010 will continue to show modest improvement compared to 2009,” Masco CEO Tim Wadhams said in a statement. “While we are concerned about the impact of current unemployment levels, foreclosure activity and access to financing, we believe that housing starts will improve in 2010 and will increase to a range of 600,000 to 700,000 units from 554,000 units in 2009.

‘”While we anticipate that expenditures on repair and remodel activity will improve modestly in 2010 from 2009 levels, we believe that big-ticket items will continue to be deferred, in the short-term, until general economic conditions, credit availability and home prices improve,” he added. “We are confident that the long-term fundamentals for the new home construction and home improvement markets are positive.”

This article originally appeared on PROSALES online.

Energy-Efficient Products Bring Value to the Kitchen and Bath

Thursday, April 22nd, 2010

Energy-efficient products topped a list of trends for cost-efficient remodels in a  recent survey conducted by the National Kitchen & Bath Association. Thirty percent of the 822 NKBA members surveyed listed products such as LED lighting and Energy Star appliances as the top design solutions for cost-conscious consumers, followed by alternative countertops and Shaker-style products. The open-ended survey also identified products that aid in water conservation and recycling.

For more information on the survey, and to read about additional trends, see the original press release here. – Victoria Markovitz